Back in 2010 when social media marketing was still in its infancy our VIP Content Head Felicity Armand rounded up more than 20 social media stats that gave an overview of how the industry was progressing. Since then Felicity has emigrated to LA and these stats have become somewhat less mind-blowing as people now acceptRead more
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Pinners, rejoice! Not only can a pin drive sales (an average of 78 cents per pin!) but can also drive pageviews. A good pin will have longevity thanks to the layout of the site – rather than the waterfall view of the Facebook or Twitter feed, the Pinterest platform allows users to navigate the siteRead more
